For Retailers & Practitioners — WholeFoods Magazine

Don't Make Your Customers Choose Between NMN and NR.

The dual-pathway NAD⁺ formula independently verified at 122.8% of label claim by MS Bioanalytical. One bottle. One clear story. Manufactured in-house in Oregon since 1972.

Request Wholesale Pricing & Kit View the CoA

3rd-Party Verified: 122.8% UL NPA GMP Facility Made in Oregon, USA Non-GMO · Vegetarian 50+ Years Manufacturing

Product Overview

NMN + NR with Resveratrol & TMG

60 Veg Caps · SRP $57.99 · Part #015-M1026

500mg

NMN / serving

200mg

NR / serving

122.8%

Label claim

$57.99

SRP

MS Bioanalytical Independent Verification

21 CFR Part 111 cGMP Compliant

ICP-MS Heavy Metals Testing

CoA Available for Every Lot

The Category Problem

Your Longevity Shelf Has a Friction Problem.

Shoppers walk into your aisle and face a choice: NMN or NR? The research is split. The marketing is confusing. They pick one, feel uncertain, and half of them don't come back for a second bottle. That friction is costing you velocity.

Meanwhile, the NMN market is riddled with products that don't hit label claim. Overseas raw materials, unverified brokers, and spec sheets that nobody audits. When a consumer buys a $50+ bottle and feels nothing, they blame your shelf — not the brand.

Mt. Angel Vitamins NMN + NR eliminates both problems. One bottle covers both NAD⁺ precursor pathways. Every lot is independently verified by a third-party ISO-accredited lab with zero financial relationship to us. The CoA is public. The data is real.

Get the Launch Kit

Market Snapshot: NAD⁺ Boosters

Category growth trend ↑ Accelerating

Shopper profile Educated, high-basket

Primary shopper concern Potency & purity proof

SRP range (category) $45 – $80

MAV SRP $57.99

Basket attach opportunity Magnesium, CoQ10, Omega-3

Staff explainability One sentence

Third-Party Verified Quality

The Proof Is on the Label. And in the Lab.

Every lot of NMN + NR undergoes independent third-party potency verification by MS Bioanalytical, LLC (Champaign, IL), an ISO-accredited laboratory with no ownership, financial, or contractual relationship to Highland Laboratories. Lot 0077634 results are below — not on request. Right here.

122.8%

NMN Potency vs. Label Claim

614.2 mg verified vs. 500 mg declared per 2-capsule serving.
Method: HPLC-UV · 3rd-Party Method STM-5.28 · MS Bioanalytical, LLC
MSB Control# 11142025-046 · Report Date: December 8, 2025

Potency Analysis — Lot 0077634

Per 2-capsule serving · Manufactured Oct 30, 2025 · COA Issue Date Apr 6, 2026

Ingredient	Label Claim	Result	% Claim	Status
NMN (Nicotinamide Mononucleotide)	500 mg	614.2 mg	122.8%	Pass
Nicotinamide Riboside (NR)	200 mg	245 mg	122.5%	Pass
Resveratrol	250 mg	307.3 mg	122.9%	Pass
TMG (Trimethylglycine)	50 mg	61.46 mg	122.9%	Pass
Zinc	10 mg	12.29 mg	122.9%	Pass

Testing by MS Bioanalytical, LLC · MSB Control# 11142025-046 · Dec 8, 2025

Safety & Contaminant Testing

Microbiological · Heavy Metals (ICP-MS) · Physical · 21 CFR Part 111

Test	Specification	Result	Status
Total Aerobic Count	<10,000 CFU/g	Not Detected	Pass
Yeast & Mold	<1,000 CFU/g	Not Detected	Pass
E. coli	Negative	Not Detected	Pass
Arsenic (As)	<10 mcg/svg	0.066 ppm	Pass
Lead (Pb)	<6 mcg/svg	0.218 ppm	Pass
Cadmium (Cd)	<4.1 mcg/svg	0.128 ppm	Pass
Mercury (Hg)	<2 mcg/svg	0.052 ppm	Pass
Disintegration Time	<45 min (USP <701>)	26 minutes	Pass

In-house testing · 21 CFR Part 111 Compliant · QC Order PRD004302

Download Full CoA PDF → Request All Lot CoAs →

The Formula

Six Ingredients. One Complete Longevity Story.

Every ingredient earns its place. No filler. No proprietary blends. Transparent dosages your staff can explain and your customers can trust.

3rd-Party Verified

500mg

β-Nicotinamide Mononucleotide (NMN)

Direct NAD⁺ precursor. The raw material your cells burn through every day and stop making enough of after 40. Verified at 614.2 mg per serving via HPLC-UV.

✓ 614.2 mg verified (122.8% of claim)

Nicotinamide Riboside molecular structure

3rd-Party Verified

200mg

Nicotinamide Riboside (NR)

Second NAD⁺ precursor pathway. Enters NAD⁺ through a different enzyme than NMN — two routes to the same destination means less bottleneck. Verified at 245 mg (122.5%).

✓ 245 mg verified (122.5% of claim)

Sirtuin Activator

250mg

Resveratrol (Polygonum cuspidatum)

NAD⁺ is the fuel. Sirtuins are the engines. Resveratrol turns those engines on. Without it, elevated NAD⁺ is premium gas in a parked car. Completes the longevity story for staff education.

Methylation Support

50mg

TMG (Trimethylglycine)

NMN supplementation can deplete methyl groups. TMG donates them back. Protects homocysteine balance and makes the formula better tolerated long-term — a detail most NMN brands miss.

Bioavailability

10mg

BioPerine® (Black Pepper Extract)

Patented piperine extract clinically shown to enhance nutrient absorption by up to 30%. The best formula in the world doesn't matter if you flush it before you absorb it.

Enzyme Cofactor

10mg

Zinc Bisglycinate

Chelated zinc supporting the enzymatic machinery behind DNA repair, cellular division, and immune function. Essential cofactor in NAD⁺ metabolism that most formulas omit.

Serving size: 2 capsules · Servings per bottle: 30 · Capsule: Size 00 vegetarian · Non-GMO · No artificial colors, flavors, or preservatives · Allergen statement available on request.

Why It Wins on Shelf

NMN + NR vs. Single-Ingredient Competitors

The category conversation has moved past single-ingredient NMN. Educated shoppers are asking for comprehensive NAD⁺ support. This formula answers that question in one SKU. The dual-pathway story is easy for staff to explain: "NMN and NR take slightly different routes to raise your NAD⁺. Taking both covers all your bases." That's a 10-second staff pick conversation that drives trial and repeat.

Feature	MAV NMN+NR	NMN-Only SKU
Dual-Pathway NAD⁺ Support	✓ NMN + NR	✗ NMN only
Independent 3rd-Party Potency Verification	✓ Every lot	Varies
Public CoA Available	✓ Yes	Rarely
Results Above Label Claim	✓ 122.8%	Unknown
Methylation Support (TMG)	✓ 50 mg	✗
Absorption Enhancer (BioPerine®)	✓ 10 mg	✗
In-House US Manufacturing	✓ Oregon	Varies
Retailer Marketing Support Kit	✓ Included	Rarely
Staff Training Materials	✓ Included	Rarely

Retailer & Practitioner Value

Built to Move. Designed to Repeat.

Four reasons this belongs on your shelf or in your dispensary.

Velocity & Premium Margin

At $57.99 SRP, the product sits in the premium longevity tier where educated shoppers expect to spend. The dual-pathway story drives faster trial than single-ingredient alternatives. Retailer margins and MAP pricing available from our sales team.

Basket Attachment Opportunity

NMN + NR pairs naturally with Magnesium (methylation support), CoQ10 (mitochondrial energy), and Omega-3s (cellular membrane health). Cross-promote in the healthy aging set to lift average basket size on every transaction.

Operational Confidence

In-house manufacturing in our Oregon cGMP facility means tight lot traceability, consistent lead times, and reliable documentation. We provide CoAs, spec sheets, allergen statements, stability data, and label compliance documentation on request — not after a 3-week wait.

Staff Education & Training

We provide a 60-second NAD⁺ staff talk track, a printable customer FAQ, and virtual or in-person training where available. Your staff becomes confident recommenders, not order-takers. That confidence drives repeat purchases and reduces returns.

Sell-Through Support

We Don't Just Sell You Product. We Help You Sell Through It.

Every wholesale account gets a complete marketing asset kit. No extra charge. No minimums on creative.

🛒

Shelf Talkers & End-Cap Cards

Printable and editable templates explaining the dual-pathway trade-up in one line. Designed for independent retailers and natural channel.

📷

Social & Lifestyle Creative

1080px, 4:5, and 9:16 crops with captions and ad-safe copy blocks. Ready to post or boost on your store's channels.

📄

PDP & Fact Panel Assets

Bottle renders, lifestyle images, supplement facts panel, and product description copy blocks formatted for your website or catalog.

🎓

Staff Cheat Sheet

One-page laminated card: the dual-pathway science in plain English, common customer questions, and the 10-second staff pick script.

🔬

Full CoA Documentation

Current lot CoA plus access to historical lot CoAs on request. Potency, purity, heavy metals, microbiological — everything a practitioner needs for patient confidence.

📋

Launch Plan Template

A 30-day launch checklist: placement, end-cap strategy, staff training schedule, and a suggested cross-promotion set for the healthy aging aisle.

Request Your Wholesale Kit

Ready to Put This on Your Shelf?

Fill out the form and we'll send your complete wholesale kit within one business day. No obligation. No minimum order to get started.

Wholesale pricing sheet with retailer margins and MAP policy

CoA documentation — current lot and historical on request

Shelf talker & end-cap templates — print-ready PDFs

Social media creative — 1080px, 4:5, 9:16 formats

Staff cheat sheet — the 60-second NAD⁺ talk track

30-day launch plan — placement, cross-promotion, training schedule

Questions? Call us directly at 1-971-239-5281 or email sales@mtangelvitamins.com

Get the Wholesale Kit

We'll follow up within one business day.

Full Name *

Store / Practice Name *

Your Role *

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We respect your inbox. No spam, no third-party sharing. Just the wholesale kit and a follow-up from our sales team.

Common Questions from Buyers & Practitioners

This is intentional and standard in pharmaceutical-grade manufacturing. We formulate with an overfill — typically 15–25% above label claim — to ensure the product still meets or exceeds label claim at the end of its stated shelf life. NMN and NR degrade over time; a bottle that tests at 100% on day one may test at 80% by month 18. Our 122.8% result means your customers are getting full potency throughout the product's shelf life. It's a sign of manufacturing rigor, not an error.

MS Bioanalytical, LLC is an ISO-accredited analytical laboratory based in Champaign, Illinois. They have no ownership, financial, or contractual relationship with Highland Laboratories. That independence is the point. Many supplement brands test in-house or use contract labs with financial ties to the manufacturer. Our CoA is issued by a lab that has no incentive to pass us. MSB Control# 11142025-046, December 8, 2025 — you can verify it directly with them.

MOQ and pricing tiers are shared in the wholesale kit. We work with independent retailers and practitioners of all sizes — from single-location natural food stores to multi-location chains. Fill out the form above and our sales team will provide pricing specific to your volume.

Yes. Highland Laboratories holds a Class 1 Pharmaceutical Manufacturing License in addition to our dietary supplement cGMP certification. Our facility is UL NPA GMP certified. We provide full CoA documentation, allergen statements, stability data, and regulatory compliance documentation — everything a practitioner needs for patient-facing dispensing. We also have a practitioner portal at mtangelvitamins.com for direct patient ordering with your referral code.

Yes. We enforce MAP pricing to protect retailer margins and prevent race-to-the-bottom pricing on Amazon and other channels. Details are in the wholesale pricing sheet. Our sales team monitors MAP compliance actively.

We manufacture in-house in Mt. Angel, Oregon. Standard lead time for stocked SKUs is 5–7 business days from order to ship. We carry safety stock on NMN + NR specifically. Your sales representative will confirm current inventory and lead times when you connect.